Genesis Dealership Near Durant
Half an hour of driving separates eastern Hillsborough County from a showroom carrying every current Genesis vehicle, and the address is 1250 W. Memorial Blvd. in Lakeland. Sedan shoppers compare the G70, G80 and G90 side by side, while SUV buyers move between the GV60, GV70 and GV80 without leaving the lot. Pricing is posted upfront and we add no dealer markup, so the conversation stays about the car. Financing, leasing and trade appraisals can all begin online. Once you own the vehicle, the Genesis Service Center handles everything from oil changes to complex repair using genuine parts, supported by valet pickup and delivery, mobile service and a nationwide lifetime warranty.
About Durant
Farmland and pasture define this stretch of eastern Hillsborough County, where Durant sits south of Plant City along Turkey Creek Road. Agriculture arrived in the late 1800s, drawn by sandy soil and mild winters that suited strawberries, row crops and cattle. The area never followed the subdivision boom that reshaped communities closer to Tampa, and county agricultural zoning has kept large lots and open ground intact. Residents rely on Plant City and Brandon for services.
Outdoor recreation shapes much of local life. Edward Medard Park and Reservoir lies just north on Turkey Creek Road, a 1,284-acre site strip-mined for phosphate in the 1960s before the land was donated and a 770-acre reservoir was built in 1970 for flood control along the Alafia River. Farther south, Alafia River State Park offers 20 miles of hilly trails across another reclaimed mine, prized by mountain bikers for elevation changes rare anywhere in Florida.
Driving Directions from Durant to Lakeland Genesis
The trip totals roughly 21.2 miles and takes about 30 minutes, moving through Plant City before picking up the interstate.
- Head toward Yukon Road and continue 1.0 mile, around 2 minutes.
- Turn left onto Turkey Creek Road and follow it 5.6 miles for close to 9 minutes.
- Turn right onto Sydney Road and drive 2.0 miles, roughly 4 minutes.
- Turn right onto Airport Road and cover 0.5 miles in about a minute.
- Turn left onto FL-39 N and S Alexander Street, continuing 1.9 miles across some 4 minutes.
- Bear slightly right to merge onto I-4 E toward Orlando and travel 7.4 miles in around 7 minutes.
- Take exit 28 toward US-92 and Lakeland, covering 0.4 miles in under a minute.
- Merge onto FL-546 and finish the last 2.3 miles in about 4 minutes, with our showroom on your right.
Ring us at 863-808-1360 as you head out and the keys will be ready when you arrive.
FAQS
How long does the drive take from Durant?
Roughly 30 minutes covers the 21.2 miles. The first half runs through rural roads toward Plant City, then I-4 East carries you the rest of the way into Lakeland quickly.
Can I schedule service online?
Yes. Our scheduling tool lets you pick a date, time and service type in under a minute, and you can add valet pickup so the car never leaves your property.
Do you stock accessories and genuine parts?
We keep genuine Genesis parts on hand and run an online parts request form plus a dedicated Genesis Tire Center, with parts delivery available across the region.